How Richmond Developments Got Greater Visibility And Efficiency

The Company

Fell into construction after working with US tech companies who had major re-alignments due the tech bubble. Didn’t want to put my family in the hands of someone else so decided to start my own construction business. Doing mainly residential refurbishments, side extensions, rear extensions and house conversions into flats. At the peak of business I had 15 direct employees and was turning over circa £1m in annual revenue. With four or five major projects on the go the level of administration meant I had to employee a bookkeeper full time. I deployed Sage 50 and worked 16 hour days making sure jobs ran on time. Scopes were managed, staff were safe and clients were happy. Not to mention looking after neighbours, building inspectors, roofing contractors suppliers and architects.

A typical job would run for 12-16 weeks and would be billed on a monthly basis with extras and variations billed as they were completed. The administration of site wages and materials ordering was all completed using different forms of paper or WhatsApp. The building company was originally setup to do my own developments and when these were not being worked on I would backfill with paid work.
This was a great concept, however in 2008 the financial crisis meant there were very few banks willing to support a new business in what was considered a risky industry.

My employees were mostly kiwis, aussies and eastern Europeans. We worked a 08:00- 18:00 day which gave us a reputation for working hard and out performing every English building company. Our quality of finish, care and attention to the owner and speed of work were all critical elements in building our reputation.

There was no need to advertise our services and I became very picky about who I worked for. If they lived in the property while work was being down, we would not quote. If parking and access was difficult I would not quote. If the client was not the right fit we would not quote. The more fussy we became about who we worked for the better the jobs we got.

I could see that margins were tightening and with the volume of work, flow of cash it was almost impossible to know real profitability. The reality started to bite harder when my son was spending his weekends sitting in my ute either at jobs, a supplier or prospecting a new job. I wanted my weekends and evenings back.

My kiwi team leaders were all brilliant but would only last 3-4 years and construction in the UK is different. They need to learn a new set of skills and how to work with brick, steel and significantly more insulation. This change took time and effort with productivity at the start compromised by learning. One of my final projects was to build a new house from the slab up which was fantastic fun and a realisation that my original vision for the business was correct.

Shortly after this I was robbed and over £15,000 of equipment stolen, due to me starting the wind down of the business I had let an insurance policy lapse and took the hit. With the labour transition, family pressure and pick up in the technology sector I could see it was a time to make another change.

I scaled the business back and maintained a skeleton of employees offering small scale projects and general maintenance.

My client base is made up of local houses that I built when I had a full on construction business

How did you hear about NextMinute?

I went looking for a business application that could help me run my business remotely and allow my small team to know exactly what they need to be doing and where they should be. Invoicing clients and paying wages needs to be simple and all visible in one place. No more WhatsApp messages, paper time sheets or word doc invoices.

I found NextMinute on the Xero Marketplace and decided to give it a go.

The Challenge

Before NextMinute I was using Xero and word to produce my invoices and sometimes just writing them on paper. Clients get the feeing they are dealing with someone who is a bit naïve, which is fine, because I wasn’t, however paper based invoices take time, are often wrong and need to be keyed into something else – why not just do it right from the start.

The Process

Why did you decide to opt for NextMinute?

Originally I started using Xero projects and it became very apparent that this application had been written by a developer who had no idea about how a project works or how a builder uses technology. It needs to be simple to use – properly simple. It needs to have the right functionality, you need to be able to invoice a client at one price and order at another, make part payments and see exactly what is outstanding to be invoiced. I wasted considerable time on this and was frustrated that my accountant was not able to point me in the right direction. After watching a couple of videos I thought NextMinute might have what I needed

Was there a particular problem NextMinute helped solve for you?

There were a few – paying employees, this is always a area of great concern – get it wrong more than once and you start to lose the trust of the employee – lose that and you might as well start over. Getting it right the first time means everyone has confidence. Aligning the cost of labour to the right job and to the right part of the job is critical – they might be on the same job but working on an extra rather than the quoted work,. – How do you capture that on paper across 15 people? Also I need a system that is very remote – meaning I am doing a day job for someone else whilst managing a small team. I have to be well organised and cant let people down. NextMinute gives me the visibility and control to be confident that my guys are in the right place, doing the right job and I can not be interrupted with silly questions


Was there a particular problem NextMinute helped solve for you?

Absolutely. The more we get used to using NextMinute the better things have become. Before a job is started now a series of photos are taken, at the end of each day a few more photos are added and the times sheets completed. remotely I can see progress and update the client. Invoicing is accurate and timely meaning payments are never an issue. When these are supported by the photos the clients are completely at ease.

We know other people are not doing this so we can justify a higher cost. We are not the cheapest by a long way, however once again the quality of the work and the ease of dealing with us means we have a solid pipeline of work and good margins.

Anything else you would like to share?

I have been very lucky to have experience of both not using this technology and using it, whilst there is a learning curve and time needs to be invested the end results are proof that investment in technology is directly proportional to profitability.

Construction is always looking for the latest tool to drill, break, connect, measure. These tools usually require significant upfront investment and are not used enough to justify the investment. Applications like NextMinute require no upfront financial investment and over time are able to give an accurate picture of how your business is performing. What jobs are good and which ones you should avoid. These decisions allow strategic thinking. Not everyone is interested in strategic thinking until they get it completely wrong and they are going to go bust.

Education is critical and anything that allows an insight to the future is a fantastic thing. Your accountant and your finance system have very no visibility into job costing and without this your are running your business on hope.

Hope is not a strategy.

Recent Articles

NextMinute logo

Get the latest insights direct to your inbox

Thank you! You are now subscribed to the NextMinute Blog 🎉
Oops! Something went wrong while submitting the form.