Last Updated: February 12, 2026
NextMinute Limited ("we", "us", or "our") uses cookies and similar tracking technologies on www.nextminute.com/nz. This policy explains how we use cookies, why we use them, and your rights to control our use of them.
1. What are Cookies?
Cookies are small data files that are placed on your computer or mobile device when you visit a website. They are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information.
2. Lawful Basis and Compliance
We are committed to protecting your privacy in accordance with the New Zealand Privacy Act 2020, the Unsolicited Electronic Messages Act 2007, and the EU General Data Protection Regulation (GDPR).
- Consent: For non-essential cookies (Analytics, Functional, and Marketing), we rely on your explicit, freely given consent.
- Legitimate Interest: For strictly necessary cookies, we process data based on our legitimate interest in providing a secure and functional website.
3. Types of Cookies We Use
We categorize our cookies into four groups:
- Strictly Necessary: Essential for the website to function (e.g., security, bot protection).
- Analytics & Performance: Help us understand how visitors interact with the site so we can improve the experience.
- Functional: Enable enhanced features like customer review widgets and chat.
- Marketing & Advertising: Used to track visitors across websites to display relevant ads.
4. Detailed Cookie Inventory
| Strictly Necessary |
|---|
| Name | Provider | Purpose | Duration |
|---|
| __cf_bm | Cloudflare | Cloudflare bot management and security to protect against malicious traffic. | Session |
| Analytics & Performance |
|---|
| Name | Provider | Purpose | Duration |
|---|
| hubspotutk | HubSpot | This cookie is used to keep track of a visitor's identity. It is passed to HubSpot on form submission and used when deduplicating contacts. | 6 months |
| __hssc | HubSpot | This cookie keeps track of sessions. This is used to determine if HubSpot should increment the session number and timestamps in the __hssrc cookie. | 30 minutes |
| __hssrc | HubSpot | Whenever HubSpot changes the session cookie, this cookie is also set. It is used to determine if the visitor has restarted their browser. | Session |
| __hstc | HubSpot | The main cookie for tracking visitors. It contains the domain, utk, initial timestamp (first visit), last timestamp (last visit), current timestamp (this visit), and session number (increments for each subsequent session). | 13 months |
| _ga | Google Analytics (via Webflow) | Used to distinguish users and track site usage statistics for performance improvements. | 2 years |
| Functional |
|---|
| Name | Provider | Purpose | Duration |
|---|
| _elfsight_app_active | Elfsight (All-in-One Reviews) | Used to track active Elfsight widgets to ensure proper display and functionality of customer reviews. | Persistent |
| Marketing & Advertising |
|---|
| Name | Provider | Purpose | Duration |
|---|
| messagesUtk | HubSpot | Used by HubSpot chat/interaction widgets to recognize users who have communicated via the interactive elements. | Session |
5. Managing Your Preferences
You have the right to decide whether to accept or reject cookies.
- Browser Settings: Most browsers allow you to refuse or delete cookies. Look for the "Help" menu in your browser for instructions.
- Direct Opt-Out: You can opt out of Google Analytics tracking by visiting Google's Opt-out Page.
6. Your Rights Under GDPR
If you are located in the European Economic Area (EEA), you have the following rights:
- Right to Access: Obtain a copy of your personal data.
- Right to Erasure: Request we delete your data.
- Right to Withdraw Consent: You can change your cookie preferences at any time.
- Right to Lodge a Complaint: You may contact your local data protection authority.
7. International Data Transfers
Information collected by cookies (like HubSpot and Google Analytics) may be transferred to and processed in countries outside of New Zealand or the EU, including the United States. We ensure appropriate safeguards are in place for such transfers.
8. Contact Information
If you have questions about our use of cookies or this policy, please contact:
NextMinute Limited
Email: privacy@nextminute.com
Website: www.nextminute.com/nz/company/contact